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Have you a sustainable service or product you want to tell New Zealand about? List it on Greenlist, NZ's first sustainable directory, launched in 2009 by SBN and Ecobob. Visit www.greenlist.co.nz for more information!

Motivating staff can be one of the most challanging aspects of any mangers role, each employee is different and trying to come up with a way to motivate all of the staff all of the time often feels impossible.

Rachel Brown, CEO Sustainable Business Network, is one of NZ's Earth Hour Ambassadors...how will you celebrate on 27 March 2010? Visit www.earthhour.org to learn more!

Rachel Brown, CEO Sustainable Business Network, is one of NZ's Earth Hour Ambassadors...how will you celebrate on 27 March 2010? Visit www.earthhour.org to learn more!

Does the clock on your office wall have an hour hand on it that feels like it moves in seconds?  Are you always battling with a lack of time to do everything that needs done?  Do you feel you are always chasing your tail?  Yes to one or all of these statements could indicate that your practical use of your time may not be as good as it should be.

Farming your clients is the easiest way to update your target market of product / service changes and enhancements yet it is something that many businesses fail to do regularly.

Before I get into this subject let me ask you something, how much time and effort is required by you to secure the work of a new customer?  Now think how much time and effort does it require to secure the work from an existing customer?  I am going to stick my neck out here and tell you that your existing customer takes far less time and effort than a new one, right?

Christchurch Small Business Consultant, Business Development Specialist and Retail Trainer giving advice on improving sales, utilising training courses in Selling Skills, Management and Marketing. Helping business grow.

Blog items from Hot Pyjama, a Christchurch marketing company.

From the eBox Plaform blog, some ideas about eBox's position in the market, disruptive technologies. Linux and other Open Source tools equal or surpass those of the market leader. 

In this difficult economic time many businesses feel they can’t justify ramping up their communication strategies and marketing more creatively.

Yet as the lead article in the March/April NZ Marketing magazine is at pains to point out, “the companies most tenacious in their pursuit of creativity have been the ones outperforming the stock market and enjoying historic periods of financial prosperity”.

The trifecta of:

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